The Above Goal Podcast with Ken Jones is published every week on iTunes, Soundcloud, and Stitcher.

On Episode 3 of the Above Goal Podcast, Ken and his best friend discuss the what, when, and why of feasibility studies (including the reasons why in a perfect world, they might not be necessary), and use Andrea Kihlstedt’s article The Problem with Feasibility Studies and a New Approach to talk about the ways that this kind of thinking would affect capital campaigns and donor relationships. They answer a listener question about getting the entire organization, including non-development staff, to participate in a culture of fundraising and even throw out a challenge to listeners complete with hashtag. #AGChallenge

Your homework, their references:

• The Problem with Feasibility Studies and a New Approach