Analyzing your diocesan market share

For the last 6 months, Above Goal has been researching diocesan capital campaign activity to better understand the trends that affect your business. On April 19th we held an invitation-only executive briefing to share the results and our insights. If you are interested in a replay of the webinar, click the button below.

During the webinar we will be provided our estimates of dioceses that are currently considering or in the midst a capital campaign. See below for how you can assess your market position by size and geography. The questions below should get you thinking about the changing diocesan campaign landscape and its impact on you. Think about the questions below prior to watching the webinar replay.

A. Analyzing your diocesan market share:  Size

 vienna st charles church

Large

A large diocese has 121+ local parishes. There are 43 large dioceses in the USA.

 medium diocese USA

Medium

A medium diocese has 87-120 local parishes. There are 45 medium dioceses in the USA.

 small dioceses USA

Small

A small diocese has 57-86 local parishes. There are 44 small dioceses in the USA.

Very Small dioceses USA

Very Small

A very small diocese has less than 56 local parishes. There are 44 very small dioceses in the USA.

Questions to consider as you analyze your diocesan market share by size.

  • circleHow many dioceses have you served in each size category?
  • circleWhat is your firm’s sweet spot? Is this a surprise?
  • Are you interested in increasing your share by serving dioceses in other size categories?
  • circleWhat would that take? Who would you compete against?

B. Analyzing your diocesan market share: Geography

Dioceses

Parishes

Ecclesiastical Province of Anchorage

3

91

Ecclesiastical Province of Atlanta

5

468

Ecclesiastical Province of Baltimore

5

523

Ecclesiastical Province of Boston

7

855

Ecclesiastical Province of Chicago

6

982

Ecclesiastical Province of Cincinnati

6

776

Ecclesiastical Province of Denver

4

239

Ecclesiastical Province of Detroit

7

690

Ecclesiastical Province of Dubuque

4

441

Ecclesiastical Province of Galveston-Houston

7

551

Ecclesiastical Province of Hartford

4

516

Ecclesiastical Province of Indianapolis

5

405

Ecclesiastical Province of Kansas City

4

346

Ecclesiastical Province of Los Angeles

6

668

Ecclesiastical Province of Louisville

7

442

Ecclesiastical Province of Miami

7

477

Ecclesiastical Province of Milwaukee

5

742

Ecclesiastical Province of Mobile

4

246

Ecclesiastical Province of New Orleans

7

455

Ecclesiastical Province of New York

8

1261

Ecclesiastical Province of Newark

5

595

Ecclesiastical Province of Oklahoma City

3

231

Ecclesiastical Province of Omaha

3

345

Ecclesiastical Province of Philadelphia

8

1056

Ecclesiastical Province of Portland

5

316

Ecclesiastical Province of Saint Paul and Minneapolis

10

1153

Ecclesiastical Province of San Antonio

8

541

Ecclesiastical Province of San Francisco

10

573

Ecclesiastical Province of Santa Fe

5

356

Ecclesiastical Province of Seattle

3

268

Ecclesiastical Province of St. Louis

4

432

Ecclesiastical Province of Washington

1

139

Questions to consider as you analyze your diocesan market share by geography.

  • What are your geographic strengths for diocesan clients? Parish clients? Is this a surprise?
  • Is your market share for parish projects higher in provinces where you have previously completed successful diocesan campaigns?
  • circleAre you interested in increasing your market share in specific geographies?
  • circleWhat would that take? Who would you compete against?
April 9, 2018